AESHM Club Research Lab

AESHM Club Research Lab

Latest News and Updates

Iowa State University’s SoJung Lee Leads Study on Private Clubs’ Vast Economic Impact

Professor SoJung Lee in the department of Apparel, Events and Hospitality Management is shedding new light on the immense role private clubs play in the United States economy. She recently led a first-of-its-kind study, which revealed that these clubs generated a collective $32.6 billion in revenue in 2023 and employed over half a million people. See more here.

What We Do

Club Research Lab aims to expand and enhance club research that creates relevant and rigorous new knowledge valued in the academic and club business. The lab will be the first inter-disciplinary research hub devoted to the insight into club management and member behaviors, working with the club industry professionals.

Research

Club research has a unique niche and tremendous opportunity as the club business deals with a wide range of management issues in members, human resources, facilities renovation and food and beverage operation. However, due to the limited access to information in clubs, little attention has paid to club research among hospitality and tourism schools. 

Who We Are

Club Research Lab will include diverse research groups: advisory board, faculty, and research assistants. Highly talented and motivated faculty members and graduate students will bring new expertise and improve the club research.

What We Have Done

Club Research Lab’s work includes research articles, industry reports, and conference presentations.